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Book a free consultation to learn more about how Hillary can help you on your journey.

Hillary Hufford-Tucker, personal brand expert and career coach.

Reposition Your Expertise for What’s Next

Career transition strategy and personal branding for professionals 45+ navigating layoffs, pivots, promotions, and bridge careers.

—Hillary Hufford-Tucker

Meet Hillary

Helping you navigate career transitions with strategy and focus.

Hi, I’m Hillary. I help experienced professionals elevate their personal brands and navigate layoffs, promotions, career gaps, pivots, and pre-retirement with clarity and confidence.

 

My background in brand marketing, corporate communications, and graphic design shapes everything I do—from résumés and LinkedIn profiles to transition coaching and brand strategy.

 

My drive to help people in transition began in 2019, when I saw people around me losing jobs to ageism and layoffs. In tandem, the twists and turbulence of my own career have made me a stronger, more empathetic guide, offering practical, personalized solutions that meet you where you are and get you where you need to go.

 

Whether you’re navigating a transition, thinking of a bridge career, or preparing for your next promotion, I’m here to listen and craft strategies that highlight your unique value.

 

The first step is often the hardest, and you’ve already taken it by being here.

Find your direction, build a brand that stands out, and land the right role. 

Hillary Hufford-Tucker, a resume, LinkedIn, and personal brand strategist.

How I Support Your Journey

Articulate Your Unique Value

Optimize Digital & LinkedIn Presence

Tailored Personal Brand Strategy

Résumés and Job Search

Navigate Transitions

Client Results Speak for Themselves

See How Professionals Like You Reached New Career Milestones

Hillary wears many hats, all of them with style. She is, often simultaneously, a wise counselor, a thoughtful life and career coach, a demanding colleague, a ruthless editor, a brilliant artist, and an expert in tech support. And I’m sure if we’d been in the same city we’d have had more than one of our check-ins together over coffee, or Bloody Mary’s if my despair warranted. She helped me navigate a career change over the course of a few months with regular checkpoints and all of the accountability which that implies.

She has many years of experience doing this work, which you sense immediately, and she provides extensive guiding content for you to review and work through in support of your journey. I am extremely grateful for everything she provided to me, and I could not recommend her more highly.

- David H.

I have plenty of experience as a journalist and editor, and I’d periodically rework and tweak my resume, but I realized I needed outside help to upgrade my presentation and my resume to get more work. A fellow writer’s recommendation lead me to Hillary.

Our sessions together were invaluable. Within a few weeks, my resume and portfolio site were completely transformed for the better. Shortly after that, I got my first assignment as a freelance writer with the Chicago Tribune, and I’ve been in interviews for writer positions with other companies as well.

Hillary’s years of experience as a marketer and graphic designer are very valuable in this process, and I highly recommend her.

- Nikki O.

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